Digital Transformation
Madetech
Full Credential Description
Challenge To improve data and reduce false alarms the MCA needed a simple way for beacon owners to register and update information. Approach Through user research we created a simple, efficient digital service for beacon owners and rescue teams. Result Beacon owners can now self-serve, register quickly and update info - improving data accuracy and a reliable emergency response. Challenge A 406 MHz beacon supports people using boats and aircrafts to alert Coastguard rescue services in crisis situations. To help Search and Rescue in an emergency, it’s important that this beacon is registered with the Maritime and Coastguard Agency (MCA). This vital service is essential in saving lives when emergencies happen on land, air or sea. So it’s important that beacons are registered, and that owners’ information is kept up to date. The MCA decided to build a new online digital service to replace their beacons registration database. The registration information is important in resolving false alarms, which make up 95% of all beacon activations. These can be costly if rescue services are dispatched. The aim was to provide a quick and easy way for beacon owners to register and update their information, improving data quality, decreasing the cost of false alarms, and ultimately saving lives. Our approach Working as one team, MCA and Made Tech did extensive user research to understand the types of people that use this service and their different needs. This meant building and iterating a sim...