Investment & Fund Management

Gigglebug Entertainment, a Helsinki-based animation studio founded in 2013, faced the challenge of navigating a changing animation market while aiming for significant growth. The company specializes in creating entertainment content for children and families, including animated TV series, movies, games, and gifs. As the market increasingly focused on developmental needs and unique audience tastes, Gigglebug recognized the necessity to adapt and innovate to maintain its competitive edge.

To finance its growth ambitions amidst an economic slowdown, Gigglebug secured a loan from Nordea, which was guaranteed by the European Investment Fund (EIF) through the European Guarantee Fund (EGF). This financial support was crucial for the company to invest in development and sales, ensuring they could capitalize on the positive momentum from the previous year. The funds were allocated towards writing, designing, and producing multiple projects simultaneously, with the goal of becoming the leading animation studio in Northern Europe.

As a result of this strategic investment, Gigglebug is currently managing two productions in parallel, with plans to expand to three. The company’s proactive approach to securing financing and focusing on product development has positioned it well for future growth, allowing it to continue delivering high-quality content that resonates with audiences across borders.