Investment & Fund Management
found themselves either overwhelmed by elitist galleries or
Full Credential Description
KAZoART, an online art platform based in France, was founded by Mathilde Le Roy to address the challenges faced by art lovers seeking unique, original works at affordable prices. Mathilde identified a gap in the market where potential buyers, lacking both knowledge and budget, found themselves either overwhelmed by elitist galleries or limited to mass-produced reproductions. KAZoART aims to democratize access to art by connecting buyers directly with artists, eliminating intermediaries and allowing for a diverse range of artworks to be discovered online.
To enhance the liquidity of her business, Mathilde secured an EU-supported loan through France Active, backed by the European Investment Fund (EIF). This financial support is pivotal for KAZoART's future plans, which include expanding its reach to an international audience, launching an online art advisory service to assist buyers in selecting the right pieces, and developing a B2B segment for businesses interested in purchasing or renting artworks for their spaces. The tailored solution provided by the EIF not only supports KAZoART's growth ambitions but also aligns with its mission to make art more accessible to a broader audience.