Performance Digital Marketing

Fun Arena, one of the largest indoor inflatable play arenas in the North West, faced significant challenges with their initial website launch. The custom-built site did not meet their expectations in terms of design, performance, and functionality. Key issues included a visually unappealing design, buggy booking functionality, and errors in customer billing, which hindered their ability to operate effectively in a competitive market.

To address these issues, a comprehensive consultation was conducted to understand Fun Arena's vision for an ideal website. The tailored solution involved creating a visually appealing site that loaded quickly and streamlined the booking process for customers. The new website was designed to allow for easy management of bookings and waivers, as well as flexibility in scheduling and ticket types. The project was executed efficiently, moving from consultation to a fully built and launched website, including the setup and integration of the booking system, in less than four weeks.

The results were remarkable. After the first month of utilizing the new website, along with support from paid social, PPC, and email marketing services, Fun Arena generated an impressive £98,265.47 in online revenue. This significant increase in on-site conversions and positive customer feedback highlighted the effectiveness of the tailored solution provided.